Cynthia Cortina is a Content Marketing Strategist dedicated to helping independent businesses augment their online visibility.
Unlock your brand’s potential to achieve the loyalty it deserves.
Why Content Marketing?
As a millennial and former advertising executive who remembers when social networks were AOL chat rooms and “getting the word out there” meant investing hundreds of thousands of dollars in traditional media buys in the hopes your audience would catch a glimpse of your ad, I’ve witnessed the evolution of brand messaging go from one-sided exchanges to reciprocal conversations. Engagement with consumers is no longer optional but required, or you risk getting lost in the shuffle.
Your business needs a solid content strategy with consistent execution that will convey your brand message while establishing authority and trust among your target audience. Compelling content encourages interactions and nurtures potential buyers through the purchase journey.
Whether you’re grappling with nailing down your brand aesthetic or voice, improving search ranking, or revamping your lackluster social media, I’ve got your back.
Services
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Plan, develop, and manage content that aligns with your business goals and fosters brand awareness, customer engagement, and conversions.
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Drive brand recognition and engagement through content creation and curation on social media channels.
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Cultivate a strong brand identity that resonates with your target audience and encompasses your organization’s values.
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Set up and optimize your Google Business Profile to improve search ranking and reach more local customers.
